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Motor.Mouth.



Recently I was commissioned by BMW to work on this years April Fools ad which ran yesterday in most of the UK’s national papers. It involved a very early start shooting within a huge location filming studio and the legendary Harlequins and England captain Chris Robshaw.

The idea was simple, BMW are working with England’s finest to create super strength gum shields using the same high grade ethylene-propylen-dien rubber as used in all of their door seals. The interior of the guard used tyre tread technology to grip accordingly and hold itself firmly in place. The signature BMW kidney grille is featured, acting as an elegant respiration vent.

Get yours from Uwe.Gotobekidin@bmw.co.uk or call 0800 093 61 61

BMW_April_Fools_DTel_A

bmw ads

Motor.Mouth.



|

Recently I was commissioned by BMW to work on this years April Fools ad which ran yesterday in most of the UK’s national papers. It involved a very early start shooting within a huge location filming studio and the legendary Harlequins and England captain Chris Robshaw.

The idea was simple, BMW are working with England’s finest to create super strength gum shields using the same high grade ethylene-propylen-dien rubber as used in all of their door seals. The interior of the guard used tyre tread technology to grip accordingly and hold itself firmly in place. The signature BMW kidney grille is featured, acting as an elegant respiration vent.

Get yours from Uwe.Gotobekidin@bmw.co.uk or call 0800 093 61 61

BMW_April_Fools_DTel_A

bmw ads